Skip to main content

Blog Social networking

Social networking is the new way that millennials interact with corporations. Social networking can be both advantageous and disadvantages for companies. Through the power of the internet, news can travel faster than ever before. Nowadays, companies can go viral even with the simplest tweet. Social networking is advantageous because it connects the customer and the company quickly. Companies how have Instagram pages, Facebook pages, and even YouTube channels. These sort of media outlets help connect the company to the consumer on a day to day basis. One of the biggest social networks is Facebook. According to the Chicago Tribune, companies are now able to target a desired audience based on search inquiries and likes. In addition, social networking is beneficial for companies because it boosts job recruiting as stated on npr.org. However, as good as social networking is, it does come with a hefty disadvantage. A companies image can be tarnished overnight. One example of this would be the United Airlines incident. This story went viral for a couple weeks which lead to a decline in it's stock price. I believe in the future, social networking will continue to exist and grow. As more people hop online, the more money companies will invest in the online market. Even though there is a possibility one bad incident can ruin your company, the positives out weigh the negatives. I believe social networking will become a standard for a company to start much like how you expect banks to have ATMs. 

Sources:

1. Facebook search: Facebook adding search feature

2. Social Networking Technology Boosts Job Recruiting

Comments

Post a Comment

Popular posts from this blog

Blog: Next New

I believe the next new media will be a US government regulated digital currency. This does not currently exist. It will be something similar to Bitcoin. Bitcoin surpassing $10,000 shows that digital currency is in demand. Japan as a nation is already very accepting of digital currency. Japan is home to bitFlyer which is the world's largest market exchange for Bitcoin. Digital currency lowers transaction costs and makes payments at any time very appealing. Paper based currency as well as physical coins are being used less and less every year. According to creditcard.com,  " In a 2016 survey, payment processor TSYS asked over 1,000 consumers which payment form they prefer. Forty percent chose credit cards, while 35 percent selected debit cards, and only 11 percent specified a preference for using cash."
5 comments
Read more

The Future of Old Media by Shagor Noor

For my research topic I would like to discuss the future of old media. I decided to choose this topic because I am very interested in how "old media" will try and survive. I would like to interview some professors that teach courses in information studies and get their opinions on old media. I will also do research by using scholarly articles from Baruch's database that discuss how old media is evolving. From my understanding, some old media companies such as newspaper organizations are trying to develop a hybrid system of new media and old media for consumers of all ages to enjoy.
2 comments
Read more

HW Creativity

New media fosters creativity because it allows users to collaborate and cooperate with one another. According to the article, Twitter Serves Up Ideas for Followers , hashtags are used in a creative method to attract users who share a common interest. Via new media, users are able to piggyback off of one another. For example, through YouTube, users can learn and design their own products based on how others did it. There are various tutorial videos. In addition, creative people are awarded by going viral. Through the power of youtube and other social media platforms, a creative mind can make a great standard of living.
Post a Comment
Read more